Product 1032/3189

 Previous 
 Return to the Product List 
 Next 

Future Bright

  • ISBN 9780199781843
  • Author: MARTINEZ
  • Publ Date: 2013-09-26
  • Edition:
  • Binding: Hardback

$86.96
Sale: $78.26
Save: 10% off + GST

Add to Cart:
Ever since Alfred Binet invented the first IQ test more than a century ago, we have thought of intelligence as fixed from birth and unalterable-as genetically programmed and immutable as eye color. If our IQ was 115 at the age of eighteen, it would be 115 at age thirty-two and at age seventy-two. But as Michael Martinez reveals in Future Bright, human intelligence is not at all a static quality. Drawing on cutting-edge research, Martinez shows that not only
can we improve our IQ scores--with the right approach, we can improve intelligence itself. Future Bright introduces the radical view that intelligence can be learned. Ranging from the
search for Einstein's brain to the curious case of a railroad worker whose frontal lobe was pierced by a tamping iron, Martinez looks at some of the most fascinating stories in the history of cognitive science, revealing how researchers have sought insight into intelligence by understanding more about the brain. We see how the physical structures of the brain relate to how we think, discover how memories are made, and examine the several kinds of intelligence. Martinez then explores the
astonishing evidence from recent cognitive science that intelligence can be learned. Equally important, he concludes with ten strategies for enhancing our intelligence, beginning with the all-important idea
of making improved intelligence a conscious goal, and including such ideas as reading books, learning to be an expert, finding where our talents lie and, not least, eating well and exercising, both of which improve brain function significantly. Genetics is only one of the factors that shape our intelligence. Future Bright highlights the many ways that the environment and education can increase our brain power, promoting the growth of a more intelligent
society--one that will lead us into a brighter future indeed.
Whilst every effort is made to keep pricing information up-to-date, prices and availability are subject to change without notice. Where prices or other details have changed from those listed on the website we will contact the customer and only proceed with the order after receiving acceptance of the revised pricing.
Your IP Address is: 18.226.187.210
Copyright © 2024 Medical Books. Powered by Zen Cart